Comcast Cable - Cable Store and Hub Facility

Working with the facility expansion team at Comcast Cable, Synthesis Partners created the first in a series of progressive architectural style cable stores. The architecture is in concert with the new branding campaign that Comcast began in 2004. This new retail store will serve the Comcast customers of the Davis community and will be home to the 21st century digital cable transmission equipment serving this community.

Creative use of concrete masonry was a winner with Comcast and the City of Davis. The low-maintenance nature of CMU made it a natural choice to meet the needs of this project. The CMU industry has expanded its product choice during the past 20 years. With the variety of CMU color, texture, and sizes available, our designers were able to create a striking design for this customer service facility. To create interest and appeal along the freeway frontage, queues were taken from the graphics in CMU freeway sound walls. Varying colors and textures were incorporated into the walls to create trees, earth, and sky.

Comcast's commitment to sustainability and green building design was reinforced through the selection of the building and landscape materials. The use of CMU, plaster, and metal roofing provide a sustainable low-maintenance exterior. In addition, the landscape design minimizes water consumption while protecting the hardscape with shade.

Comcast and the design and construction team achieved a key project goal of developing a style and theme that promotes and reinforces the high-tech high-touch Comcast brand. Comcast continues its commitment to serving the customer and the community through quality architecture and cutting-edge technology.

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